It’s safe to say that Wordpress is now officially more than your basic blogging platform. Often touted as a basic CMS (content management system), Wordpress offers SMB’s a great opportunity to get a professional-looking website up in minutes – allowing for easy creation, updating and editing of content with little to no technical knowledge.
(more…)
Lately I’ve noticed a rise in creative ways to use PPC for personal or corporate gain. Whereas I use PPC daily to market B2B or B2C products the ‘old-fashioned way’ - selecting and bidding on a keyword, using appropriate ad copy, and directing B2C traffic to a tracked landing page - savvy marketers seem to be going one better. Here are some top examples:
Huge news from Adobe today - they have officially released optimized Adobe Flash Player technology to Google and Yahoo in an effort to enhance the search engine indexing of SWF files (the output file from a native Flash file, called an FLA - the SWF files are web-optimized and are what you view on a Flash-based website).
Noupe.com have recently started to take off with great lists, but this one takes the cake (so far). Noupe have compiled a list of 13 websites, tools or resources to help you create a better website for SEO, see what your competition is doing, check your SE rankings, and a whole lot more. Check out Noupe’s list here, or here’s a quick summary of the tools on offer:
Categorized in: General, Online Marketing, SEM, SEO, Wordpress, blogging, quick tips