Design and marketing? Let's put the differences aside
Meet visual design
Marketers too often put conversion and ROI ahead of aesthetic value. Why? No one ever said marketing campaigns should be ugly. From email marketing to microsites, we make sure your marketing efforts look as good as they function.
Meet web marketing
Stop being so superficial! It doesn't matter how good your efforts look - at the end of it all, it really does come down to conversions. That's exactly why we blend years of marketing knowledge with passionate digital design.
Oh, the things we do!
Create great-looking, usable & conversion-friendly websites
It's important your website works as hard as you to get new business. That's exactly why CarbonGraffiti puts conversion, engagement and business goals at the top of the list when building a site experience your customers will love.
Need a CMS-powered website? We do that. What about a site that integrates an email marketing strategy? We do that too. What about a site that looks great, and is hand-coded using the latest CSS3 and HTML5 technologies so your users will have a better experience? One answer: yes.
- CMS integration (Wordpress)
- Wireframing & Information Architecture
- User interface (UI) design
- HTML5, CSS3 development
- Mobile adapdation
- ECommerce (Shopify) UI & development
Advise on your email marketing strategies
Can you afford not to be doing email marketing? Email is one of the easiest, most affordable, and highly measurable channels you can use, and when done right, it can return $43.62 for every $1 spent, according to the Direct Marketing Association. Wow.
From strategy and planning to full campaign management or consultation, CarbonGraffiti can help your email marketing efforts every step of the way. Featured on the MailChimp Experts directory and currently offering consultation and marketing suport to one of Canada's leading ESPs, you're in safe hands when it comes to email.
Oh! We also offer our own, easy-to-use email marketing product, and can get you up and going in snap.
Design & build engaging HTML email templates
A well-designed HTML email template can increase site traffic, conversions, dialogue and customer loyalty. Seriously.
Something of a specialty for CarbonGraffiti, email design is slowly coming into its own. Businesses are realising the value of creating engaging and compelling messages through HTML email, and CarbonGraffiti is your ideal creative email marketing partner.
- Email Marketing strategy, implementation & management
- HTML Email design, build, test
- Custom MailChimp template design & build
- Custom Campaign Monitor template design & build
- On-site Email Marketing training
- Email <-> ESP Template integration
Consult & advise to grow your business post-launch
CarbonGraffiti knows a thing or two about promoting products or services online. Whether you're just dipping your toe in through a website redesign or looking for a full-service, outsourced digital marketing partner, we can help.
The Holy Grail to growing an online business is knowing what to do and when to do it. There's so much out there that it's a daunting task to know where to even start. Fortunately, we love talking about web marketing ideas, methods, techniques and experiments with anyone who will listen. So, if you think your business or startup can stand to get some fresh new input, or just want to shoot the breeze with someone who truly loves what they do, let's meet up for a coffee - real or virtual. We're buying.
Supplementary services include:
- Multilingual SEO, PPC consultation
- Social media marketing
- Social media planning
- Search Engine Optimization
- Email Service Provider (ESP) platform selection
- Email marketing strategy