CarbonGraffiti - Email and Online Marketing

As I recently commented on Twitter, the Google Creative lab crew recently posted a shared slideshow showcasing
87 cool things that, from their perspective, was stuff ‘worth knowing about’. (more…)

‘What do you think? Should I focus on SEO?’ A friend and colleague asked me this question recently, interested in breaking out of their current web publishing role and exploring some new, exciting options in the industry to keep interested. I replied with my usual garble about SEO – that it’s *not* something to focus on – IMO good SEO starts and ends with good code and good content. So instead I got all anthropological. (more…)

This is the first article in a series of three articles on The Future of Digital Marketing.

Having attended e-consultancy’s event on the ‘Future of Digital Marketing’ in June, if I’m being honest, it was the first time I’ve felt excited about digital marketing for a long time. Way back in February I attended the dire DMA show in Las Vegas, and subsequently wrote up a diatribe on why it and the industry as a whole seemed to be lacking in innovation. Thankfully, e-consultancy’s choice of speakers for their event seems to have gotten me back on the right track. This is part 1 of a 3 part series on the future of digital marketing and a recap of the event. (more…)

Last week I returned from the DMA show in Las Vegas (been busy!), which I attended on request from my boss as an opportunity to learn/adapt new technologies and ideas to be implemented back in the UK.
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