The Longtail Rule (aka the 80-20 rule) is everywhere!
Ever notice how certain things you do at your day job seem to integrate themselves into your everday life? A perfect example is the Pareto Principle, otherwise known as the 80-20 rule, the Longtail, the Zipf law or the Power Law. Whatever you know it as, it has become very well known to the internet industry due to the www’s ability to offer greater choice and inventory than previously possible in a brick and mortar store. For the sake of this article, I’ll be referring to the Pareto principle as the Longtail rule.
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Categorized in: General, Online Marketing