The Curriculum Vitae. That all-important sheet or more of paper that represents your first ever point of contact with a potential employer. Your CV is an extension of your professional self and comprehensively consolidates and highlights your professional talents and accomplishments, as well as your skills, education, previous roles and abilities. But in today’s internet-powered [...]
UPDATE: No, I didn’t win. But, being shortlisted out of 3 nominees for the whole South of England is fine by me. Not bad considering I’ve been in Brighton for only 1.6 years! The award night was great, you can see my pics on Flickr, or my videos on YouTube of the actual awards ceremony. [...]
Silverpop have just announced something pretty monumental for the email marketing industry: they’re the first major ESP to bring the next big thing in today’s marketing environment to the email marketing space – email marketing is going social. It was only a matter of time that email marketing and social media would collide (I’ve been [...]
Last week I returned from the DMA show in Las Vegas (been busy!), which I attended on request from my boss as an opportunity to learn/adapt new technologies and ideas to be implemented back in the UK.
If you haven’t yet noticed, there’s a new nav item at the top bottom of this page, entitled ‘LifeStream | Me, Online‘. This LifeStream basically aggregates my various activities and actions across the various social media sites I frequent. Such sites include Delicious, Twitter, Last.FM, Flickr, ColourLovers, this blog, and more.
Ever notice how certain things you do at your day job seem to integrate themselves into your everday life? A perfect example is the Pareto Principle, otherwise known as the 80-20 rule, the Longtail, the Zipf law or the Power Law. Whatever you know it as, it has become very well known to the internet [...]
Although as a whole online marketing is one of the most cost-effective marketing channels out there, some online marketing methods can still eat into a yearly budget faster than you can say ‘Google’. Take PPC (pay-per-click) for example. According to MarketingSherpa, US SEM spend is expected to hit $16.5 billion by the end of 2008, [...]
As I’ve just installed and themed my very own LifeStream courtesy of SweetCron, I had some of the expected ‘issues’ installing it on my own local server, running EasyPHP. As much for myself to not forget next time, here’s the boiled-down version of how to install SweetCron on your local EasyPHP server.
Although website design is (in my opinion) one of the most hotly-contested environments on the web right now, most of the beautiful websites you see on various CSS galleries are single-service, offering either web design or web design/development by use of a graphical portfolio. Here I’ve rounded up the other folk – the SMBs or [...]
A quick post to point out some very revealing and interesting data from ‘Think Eyetracking‘. After fitting 30 participants with what I assume to be the crazy Clockwork Orange-style headkit, the searchers viewed a Google SERP for the term ‘Oasis’. Anyone who works in SEO or SEM… Your job just got harder.
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