It’s finally happened. After almost a year of waiting, a team of web designers, web developers, an agency and many talented others have been working with a well-known newspaper to launch the much-anticipated and new Boston Globe website. Why is this big news? Because the new Boston Globe isn’t an ordinary newspaper website. For the [...]
Cheesy promo-speak aside, this video highlights a really creative use of QR codes, piloted in South Korea by – surprisingly – Tesco (renamed HomePlus for the Korean market).
We’re conditioned to be reactive in life. If it’s too sunny outside, we wear a hat. If it’s too cold, we wrap up. As freelancers or small businesses, much of our time is devoted to working in a reactive state. We have clients who require a service, and we react accordingly to provide them with [...]
As I recently commented on Twitter, the Google Creative lab crew recently posted a shared slideshow showcasing 87 cool things that, from their perspective, was stuff ‘worth knowing about’.
‘What do you think? Should I focus on SEO?’ A friend and colleague asked me this question recently, interested in breaking out of their current web publishing role and exploring some new, exciting options in the industry to keep interested. I replied with my usual garble about SEO – that it’s *not* something to focus [...]
Having attended e-consultancy’s event on the ‘Future of Digital Marketing’ in June, if I’m being honest, it was the first time I’ve felt excited about digital marketing for a long time. Way back in February I attended the dire DMA show in Las Vegas, and subsequently wrote up a diatribe on why it and the [...]
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